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How to Get 100k Views on TikTok: Secrets You Need to Know

TikTok is continuing to grow in popularity and is expected to surpass all other social media platforms in 2025. The TikTok platform is under the radar for new marketers as they seek ways to grow their views on this platform. 

However, there are many useful practices every marketer, brand, or even creator can follow to increase views on TikTok. Whether you’re trying to get your content viral or aiming to get your first 100,000 views, we’ve compiled some of the best methods to grow your reach and get more TikTok views organically. Let's Begin! 

Understanding how the algorithm works in 2025

The TikTok algorithm prioritizes videos with strong watch time, high completion rates, shares, and saves. If people watch your video all the way through, rewatch it, or share it, TikTok sees that as a signal to show your content to more people. It also considers user behavior and uses your captions, hashtags, and audio to decide where your video fits.

A big mistake many creators make is believing outdated myths like “only accounts with huge followers go viral” or “hashtags don’t matter.” In reality, success comes down to making content that holds attention, encourages interaction, and fits what your ideal audience wants to see.

Best Practices to get more views on TikTok

You make good content, putting in the effort to edit, using tools, but still, your TikTok videos aren’t getting enough views. It’s mainly because you’re not following the best tips to get your content viral in 2025. To get you out of this, we’ve compiled some of the best tips to increase your TikTok views instantly.

1. Use Hashtags the Right Way

Hashtags are a simple but effective way to get more viewers on TikTok. Hashtags simplify how the algorithm can understand your video and get it in front of the right people. When using the right combination of popular and niche hashtags, you're making your content easier to find, almost like the search result keywords that you would use for search engines.

Finding good hashtags can take time, but tools like TikTok Hashtag Generators can help you quickly create a set that fits your video. This can give your content a better chance of being seen. Smart hashtag use is one of the easiest ways to grow your views naturally, especially when you're just starting out.

Other than that, if you want an instant growth in your TikTok account, then you can buy TikTok views to give your TikTok videos the boost they deserve.

2. Utilize trending sounds on TikTok

Indeed, music is a huge factor in all the content featured on TikTok. But the good part is how TikTok promotes your content, especially using trendy TikTok sounds and music. The content in your video, which has a trending song or sound, actually serves as the connecting thread of TikTok with similar kinds of content. 

For example, Little Girl Gone by CHINCHILLA is doing some very popular themes about fantasy and women's empowerment. If your content matches anything under those areas and uses that song, TikTok will be much more likely to promote your video to users engaging with those particular trends. 

3. Look for the Right Audience to Target

One of the most important practices is targeting the viewers who are interested in your content. Once you get to know who you’re intended audience is, you’ll be more likely to interact with them and get a chance to join similar communities. 

If you're running ads on TikTok, the platform gives you lots of ways to choose who sees your ads. You can target people based on things like:

  • Custom and lookalike audiences 

  • Age, gender, and location

  • Interests and online behavior

  • The type of device they’re using 

For example, if you want to get 50k views on TikTok, you can use this method to run ads. The TikTok analytics will provide you with all the data on your ad performance.

4. Write Captions That Promote Engagement

You shouldn't think of captions as just a little extra; they count in how a video does in the TikTok algorithm. TikTok allows you up to 4,000 characters, which is plenty of characters to tell your story, elaborate on your content in the video, or ask a question to encourage engagement.

Good captions can capture attention, elevate comments, and engagement on your content. The more engagement your video receives, based on TikTok engagement ranking, the more likely the algorithm will push it out further to more accounts. 

5. Promote your TikTok video on Multiple channels

If you are using other social channels, for fun or business, don’t keep your TikTok videos to TikTok; share them to your other accounts (Instagram, Facebook, YouTube, etc) to get more eyes on your content.

There are tools like Ocaya that can assist you in posting and managing your videos to more than one social channel at the same time, or straight from the app on TikTok. This is an easy way to maximize each video you create.

6. Post at the Right Time

Figuring out the best time to post is another important aspect of getting views. For that, you first have to know your audience very well. Different groups of people, like busy moms, students, creators, or small business owners, use TikTok at different times of the day.

Fortunately, with the help of TikTok analytics, you can see the time when most of your audience is active and showing engagement.

Remember that TikTok is a global platform, so your followers might be in different time zones. Posting when they're most active can make a big difference in how many people see your content.

7. Deliver Quality Content

Quality still matters, even though most TikToks are created from a mobile device. You want to ensure your video is produced with good lighting, clear sound, and well-framed. 

This would take little effort to turn your TikTok video production into a banger that keeps the viewers watching until the end. In addition, TikTok's algorithm will generally reward quality videos and get them in front of a higher number of users on the For You page. A little effort can go a long way in making your content stand out.

8. Participate in TikTok live sessions 

Going live on TikTok is a productive practice to get views on TikTok. It’s a great way to talk to your audience in real time, answer their questions, and share your content or products directly. 

It helps you reach a wider audience and can even boost TikTok livestream views if more people discover your account. Hosting short and interactive livestreams regularly helps you build trust, grow your follower base, and even set you apart as a prominent creator..

The Closing Statement

Getting views on TikTok is hard, but not impossible in 2025. It’s one of the best platforms for creators. But it’s all about creativity, fun, and making real connections with your audience. 

The more you engage with the audience genuinely, the better your content will perform. With these tried and true tips, you can get a solid chance to receive views on TikTok organically. Simply stay consistent, stay creative, and keep your audience in mind.

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Article By

Inez Nevaeh

Inez Nevaeh is an author with a passion for social media growth. She specializes in creating engaging content and expert guides for social media success. Skilled in translating complex algorithms into actionable strategies, building striking online presences, and empowering creators to thrive. Inspired by a mission to make social growth accessible and easy.

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